Reach accounts.
Prove impact.

Winday reads paid media at the account level: which companies you reached, how warm they got, what they are worth in your CRM — and who needs to hear about it.

Reach and score

See which companies your ads actually reached.

Winday reads LinkedIn Ads at the account level, not the click level. Every company that saw or engaged with a campaign gets a score, and you watch it move between cold, cool, warm and hot week to week.

Overview
Workspace
Dashboard
Budget planning
ABM
Companies
Campaigns
ABM Movements
Leads
Insights
Insights
Winday CRM
Winday Knowledge Graph
ABM Movements
Which companies your paid media reached, how warm they got, and what it turned into.
MovementsPipelineDestinations
Accounts reached
1,912
LinkedIn Ads · 30 days
Moved up a tier
5
2 into Hot
Median score
61
+6 vs last week
Scored by Reach & engagementSynced 2h ago 1.9k companiesPerformanceFilter
CompanyScoreL30D activitySpend est.ImpressionsClicksCTREngagementsEng. rateConv.LeadsCPLCPMCRM
Nike92$3384,120862.1%1894.6%96$56.33$82.15Won
Goldman Sachs87$2803,480611.8%1343.9%64$70.00$80.41Contracting
LVMH84$2813,260581.8%1283.9%64$70.25$86.25Contracting
Airbnb71$2302,890441.5%973.4%43$76.67$79.59Evaluation
McKinsey63$1872,240381.7%843.8%32$93.50$83.52Evaluation
Revolut58$1572,010311.5%683.4%32$78.50$78.22Evaluation
Microsoft46$1771,860241.3%532.8%21$177$95.24Not in CRM
Airbus41$1261,640221.3%482.9%21$126$76.55Not in CRM
United Airlines29$791,120141.3%312.8%1$70.48Not in CRM
Notion22$87980111.1%242.4%1$88.31Not in CRM

Pipeline and revenue

Join it to the CRM and the score becomes money.

Connect HubSpot and each account carries its stage, its open pipeline and what it has closed. The question stops being how many impressions the campaign bought and starts being how much pipeline it touched.

Overview
Workspace
Dashboard
Budget planning
ABM
Companies
Campaigns
ABM Movements
Leads
Insights
Insights
Winday CRM
Winday Knowledge Graph
ABM Movements
Which companies your paid media reached, how warm they got, and what it turned into.
MovementsPipelineDestinations
Pipeline
LinkedIn influenced revenue & pipeline
Total influenced pipeline
$368,000
$282,000 open · $86,000 won — 6 deals across 6 accounts
Influenced revenue
$86,000
1 won
Ad spend on those accounts
$1,473
of $1,942 on all engaged
Pipeline / spend
191.5×
open value per unit spent
Revenue / spend
58.4×
won value per unit spent
Deals by stage3 stages
Won 🎉1$86,000
Contracting2$143,000
Evaluation3$139,000
Exposure vs. pipeline
1. Reach3.0× lift
24.6%
reached more
8.1%
reached less
1,912 companies reached, split in half by impressions
2. Engaged9.5× lift
1.9%
engaged
0.2%
only saw an ad
312 engaged · 1.6k saw only
3. Close3.5× lift
Avg. per dealImpr.Eng.
Won (1)4,12086
Lost (2)1,18019
Won deals saw 3.5× the impressions of the ones that did not close
CRM impact, all time
6
Companies in pipeline
6
Deals touched
$282,000
Open pipeline
$86,000
Won

Route it out

Push the movement to the people who act on it.

A move into Hot posts to Slack. An account with no CRM record goes to Clay for enrichment. A score past your threshold drops the matched contacts into an Apollo sequence. Sales hears about it the same day, not at the monthly review.

Overview
Workspace
Dashboard
Budget planning
ABM
Companies
Campaigns
ABM Movements
Leads
Insights
Insights
Winday CRM
Winday Knowledge Graph
ABM Movements
Which companies your paid media reached, how warm they got, and what it turned into.
MovementsPipelineDestinations
Accounts reached
1,912
LinkedIn Ads · 30 days
Moved up a tier
5
2 into Hot
Median score
61
+6 vs last week
3 destinations connected9 movements pushed this week
Slack · #abm-signalsLive
Any account moves into Hot
Posts the account, its score and the campaign that touched it.
5 this week
Clay · ABM enrichmentLive
Account moves up and is not in the CRM
Sends the domain to Clay, which fills in contacts and firmographics.
2 this week
Apollo · Sales sequenceLive
Score above 45 and no open deal
Adds the matched contacts to the outbound sequence for the region.
2 this week

Connections

Plugged into your CRM.

Every account Winday scores is joined to the record you already keep — its stage, its open pipeline, what it closed. Two are live today, two are on the way.

AttioAvailable
HubSpotAvailable
SalesforceSoon
PipedriveSoon

Try Winday now.

Get started